Comment → DM → Follower → Lead
When someone comments GUIDE on your Instagram post, Magnet replies, DMs them your PDF, and asks for the follow first — turning viral moments into followers and email leads while you sleep. Runs on LinkedIn company pages too.
Official Instagram and LinkedIn APIs. No card required, no password sharing, no bots, no ban risk.
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How it works
Choose any post or reel, set keywords like GUIDE or PDF, and attach your lead magnet. Tell your audience to comment the word.
Every matching comment gets a public reply (social proof that feeds the algorithm) and a private DM with your file — within seconds, at any volume.
Before delivering, Magnet asks for the follow and verifies it through the API. Add an email step and every commenter becomes a lead you own.
The funnel, measured
Every step is an event: comment caught, DM delivered, follow verified, link clicked, email captured. Magnet attributes new followers and leads to the exact post and keyword that earned them.
Campaign “100k Playbook” · last 30 days
Everything in the box
We check follower status through Instagram's API — not the honor system. No follow, no file.
Slip a branded capture page between DM and download. Every email pushes straight into Mailchimp or Kit, tagged with the campaign that earned it.
Claude reads the comments your keyword misses — “how do I get the guide 🙏” still gets the DM. High-confidence matches only; everything else is left alone.
The same flow where your B2B audience lives: keyword comment → public reply with a tracked link. LinkedIn has no DM API, so we say so — and route around it.
One signed POST per lead event — created, email captured, followed. Wire Magnet into your CRM or any workflow without waiting on us.
Host PDFs with tracked, expiring links. Know who downloaded what, from which post.
Comment → DM → follow → email, per campaign and per keyword. Attribution you can screenshot.
Trigger the same flow from story replies and live comments, not just feed posts.
Official APIs, rate-limit aware, 24-hour-window compliant. One honest note: no tool can verify likes — we never pretend to.
Why Magnet
Plenty of tools auto-DM a comment. Almost none verify the follow, and almost none speak LinkedIn. Here's where we stand.
| Magnet | ManyChat | LinkDM | LeadShark | |
|---|---|---|---|---|
| Verified follow gate (API-checked) | Yes | — | — | — |
| Instagram + LinkedIn in one tool | Yes | — | — | — |
| Instagram comment → DM | Yes | Yes | Yes | — |
| LinkedIn company pages | Yes | — | — | Yes |
| AI intent matching beyond keywords | Yes | Partial | — | — |
| Native Mailchimp + Kit sync | Yes | Partial | — | Partial |
| Says so when a metric can't be verified | Yes | Not stated | Not stated | Not stated |
Based on public docs, July 2026 — tell us if we got one wrong and we'll fix it.
Pricing
Sign up and you're on a full Pro trial — no card required. Keep it, switch, or drop to the free Starter plan when the 30 days are up.
For your first lead magnet.
$0forever
For creators posting to grow.
$29/ month
For teams running many accounts.
$79/ month
Every new account starts on a full Pro trial — 5,000 engagements, AI smart triggers, ESP sync, the lot — with no card required. When the 30 days end, your workspace moves to the free Starter plan automatically: nothing is deleted, campaigns keep running, the quota just drops to 100 engagements a month. Upgrade any time to lift it back.
Three things. Magnet verifies the follow through Instagram's API instead of taking someone's word for it. It runs the same playbook on LinkedIn company pages, where most comment-to-DM tools don't go. And when a platform can't verify something — LinkedIn follows, post likes — your analytics say so instead of pretending.
Yes — Instagram only opens its messaging and comment APIs to professional accounts. If you're on a personal account, Magnet walks you through switching (it's free, takes about two minutes, and doesn't change how your profile looks).
Yes, with honesty about the platform: LinkedIn has no DM API and no way to verify follows, so on company pages Magnet answers keyword comments with a public @mention reply carrying your tracked link, and the download page asks for the follow on the honor system. Your analytics label the difference — “clicked follow” on LinkedIn, “verified” on Instagram.
No, and neither can any other tool — Instagram's API doesn't expose per-user likes. You can still ask for likes in your caption, but Magnet only gates on the two things it can verify: the comment and the follow.
Magnet uses the official Instagram API with Meta-approved permissions — the same infrastructure the big chat tools use. We never ask for your password and never simulate a human tapping the app, which is what gets accounts flagged.
Magnet queues every comment and replies at a rate Instagram allows, so nothing is dropped. On the Starter plan, DMs beyond your quota wait until you upgrade — commenters are never left half-served mid-conversation.
You do. Every username and email lives in your workspace and exports to CSV or your email tool at any time. Cancel and take everything with you.